Remedy creators of Quantum Break have already talked about how they believe to render the action game commercially and have stated that they already have a certainty about the numbers they get.
"The reality is that we know very well how to sell a video game before it goes on sale, of course positive word of mouth and reviews will helps," said Thomas Puha,
One of those responsible for the Nordic study through Twitter. "The marketing budget of a video game often depends on how much faith there is in point of sales volumes of the work. When the guarantee of a distributor behind in terms of advertising exists, usually a support directly proportional reservations to the faith the editor ".
"The trader also has great power, obviously, and do not want to end up having a lot of stock that they will not sell, they run the risk," he said. "Digital is more difficult to measure, since it is difficult to follow in detail what territory sales purchase many units".
As for the opinions and reviews said that "if the general opinion is that a game is great, the editor usually notes about it. When you ask why little has announced a video game, it is usually because statistics show that no much interest in it, although there are exceptions. you do not do TV ads to sell a video game, you do to support him. "